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“Analyst resets McDonald’s price target as stock hits 52-week low” [Tue, Jul 9, 2024]

“…Analysts at Bank of America Securities noted in their July 8 restaurant report that fast food “value wars” remain topical. The investment firm noted that in mid-May McDonald’s said it planned to launch a $5 value meal, beginning June 25 for a limited time.

Since that announcement, Wendy’s  (WEN) , Burger King, Jack in the Box  (JACK) , Starbucks  (SBUX)  and most recently, Taco Bell have all introduced (or in many cases reintroduced) value bundles, the firm said…

“Clearly, everybody’s fighting for fewer consumers or consumers that are certainly visiting less frequently, and we’ve got to make sure that we’ve got that street-fighting mentality to win, irregardless of the context around us,” he said…”

https://finance.yahoo.com/news/analyst-resets-mcdonald-price-target-010300190.html

This article is all over the place. The headline doesn’t really match what the article is talking about.

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