“Why New Balance’s ‘dad shoes’ are beating Nike as sales surge 19%”
February 25, 2026
“New Balance sales grew 19% to $9.2 billion in 2025, as its growth beat the global sneaker market and heavyweights like Nike.
CEO Joe Preston attributed New Balance’s success to being focused on the consumer, regardless of how, where and when they want to shop.
New Balance could reach $10 billion in annual sales by the end of the year…”